Before starting your ritual.

Not significantly. Freezing is one of the best ways to preserve the nutritional quality of fruits, vegetables and functional ingredients. At NOURÉ we select real ingredients and freeze them at their optimal moment to protect them from heat, light, oxygen and time. This helps preserve much of their vitamins, minerals, fiber and antioxidant compounds until the moment you prepare your blend. Many people associate 'fresh' with 'more nutritious', but many foods can spend days in transport, display or refrigeration before being consumed. Freezing better preserves their quality and functionality. It's our way of bringing real wellness to your freezer, without sacrificing convenience or nutritional quality.